Must watch for every marketing guy. I could remember Malcolm Gladwell while watching the video. The video says to check networking relationship and target those individuals who are at the centre. By monitoring these people we could monitor the incoming epidemic, also save an epidemic.
It also tells a method to reach to these connectors. “Friends of Friends” Reach to the friend of a friend and you will be reaching at the centre. Watch the video for details.
Also Google could be a good way to monitor such things. Search of a particular epidemic over google could be used to predict an epidemic.
I need to analyze search of a particular product with google search of the same product over an year’s time. Such data could tell how the product is related to search over google and could be used for upcoming trends and business decisions.
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